GATEWAY TO MUSKOKA ‘SLOTH’ COSTS TOWN TOURISM EXPOSURE OPPORTUNITY

Lois Cooper | MuskokaTODAY.com

On Thanksgiving Saturday the Toronto Star printed a full page on the Bala Cranberry Festival next weekend.

The Town of Gravenhurst did not get a mention.

However, Bracebridge, a full “40 minutes” away from Bala, got a main street photo and a write-up about what to buy there and where.

Why did Gravenhurst get left out — only warranting a brief mention in the directions to the Cranberry Capital of Ontario?

And on such an important weekend with thousands of tourists destined for Muskoka’s best Cavalcade of Colour in decades; and thousand of Chinese descending on Bethune House for their annual pilgrimage.

Could it be that Gravenhurst is seen as unattractive no matter from which direction it is approached?

From the worn-out signage, to mega weeds, to rundown business sites sloth is deterring tourists and new residents to town.

Complaints from citizens have been ongoing over the past decade to no avail.

Would this sign welcome cranberry festival travellers from Bala to town? Photos Lois Cooper

Businesses with slothful appearances are not approached by tourists and customers.

Town gardens and curbs are not maintained in an attractive state.

Worn out town signs have not been replaced.

It appears that no-one on council drives the town with a thought to how it appears — or makes cleanup happen.

First impressions are important.

Not only to businesses — but to people who live in Gravenhurst.

Councillors are the first line of care for our town. And it is up to them to approach the Chamber of Commerce and the BIA, along with all businesses and citizens, to work together to make all of Gravenhurst attractive.

But especially the entrance roads and the main business section.

From the north it’s the same branding image of a town that doesn’t appear to care.

Council is in charge not staff.

Will the next council be as delinquent in enforcing bylaws on property standards as the last one?

We need a proactive council not reactive one.

Bylaws are made to be enforced.

The Chamber of Commerce is hosting something it calls an ‘All Candidates Forum’ this Thursday, Oct. 13.

You can attend the forum, but not ask questions. Submissions had to be sent in in advance and the questions were cut off this long weekend.

So it will take some effort to find out where your candidates stand.

Follow this link to get contact info for every candidate:

https://www.gravenhurst.ca/en/town-hall/candidates-2022.aspx

Change will only come if demanded by the voters.

Only then will media outlets like the Star have reason to give Gravenhurst the same kind of boost it just gave Bracebridge.

Weed-come to the Gateway to Muskoka. Overgrowth continues to be a perennial problem along main street and on many side streets, which can’t be hidden with a few core flower boxes.
Your entranceway sets to the tone for your town when entering it. It says more than all the fake PhotoShopped promotional literature.
Bylaws are too important to be reactive, than proactive, when it comes to living and sending negative messages on Muskoka Road.
We’ve got mail for you – if you can find it. Off main street there’s a lot the same with a canopy of green crowding over sidewalks threatening drivers on roads.
Beleagured First Street is getting some long overdue road repairs (when will it be paved?). But as an alternative eastern corridor option the main street that means boulevards have to be kept neat and tidy and not like a shaggy dog. Private contractors have trouble enough maintaining public property as it is. This is where tax dollars could be better spent.
Too often businesses large and small don’t seem to get it — or care enough to dead-head dreadful trees and shrubs. So should shoppers think and act the same? It’s a growing problem a new council and business groups should prioritize, writes Lois Cooper

lois@muskokatoday.com

EMAIL: news@muskokatoday.com

28 years of ‘Local Online Journalism’

Twitter: @muskokatoday, Facebook: mclairmont1

Leave comments at end of story

SUBSCRIBE for $25 by e-transferring to news@muskokatoday.com

Or go online to https://muskokatoday.com/subscriptions